Strategy

How to Get Better at Logo Quiz Games — Brandle Tips and Tricks

Updated March 2026

Logo quiz games like Brandle challenge you to identify a brand from a blurred or partially hidden logo. The image progressively sharpens with each wrong guess, and you get hints about the industry, country of origin, and founding year. Here is how to consistently guess correctly in fewer tries.

Focus on Colour First

Even when a logo is heavily blurred, its colour palette is visible. Red and yellow? Think fast food or retail — McDonald's, Target, Shell. Blue? Technology and finance — Facebook, Samsung, PayPal, Visa. Green? Sustainability or food — Starbucks, Spotify, Whole Foods, BP. The dominant colour narrows your options immediately before you can even make out any shapes.

Look at the Shape and Layout

Before trying to read any text in a blurred logo, look at its overall shape. Is it circular (like BMW, Starbucks, or Burger King)? A wordmark in a rectangle (like Supreme, Netflix, or FedEx)? An abstract symbol (like Nike, Apple, or Mercedes)? The shape category helps you eliminate entire groups of brands.

Use the Hints Wisely

Brandle reveals hints after each wrong guess: industry, country of origin, founding decade, and revenue size. These clues compound. If you know it is a technology company, founded in the 2000s, based in the United States, and has revenue above one billion — that narrows it to perhaps 20 companies. Combine that with the colour and shape of the logo and you can often deduce the answer.

Think Globally

Not every brand is American. Brandle features companies from dozens of countries. If the country hint says South Korea, think Samsung, Hyundai, LG, or Kia. If it says Sweden, think IKEA, Spotify, H&M, or Volvo. Regional knowledge gives you an edge over players who only think of US brands.

Common Logos People Miss

In our data, the most missed logos tend to be B2B companies (brands you use but do not see the logo of), conglomerates with abstract logos, regional brands well-known in their home country but not globally, and recently rebranded companies. If you see an unfamiliar abstract logo and the hint says "conglomerate" or "industrial" — think companies like Siemens, Mitsubishi, or GE.

Play Daily to Build Recognition

Logo recognition is a skill that improves with exposure. After a month of daily Brandle, you will start recognising logos you never consciously noticed before — on buildings, products, and advertisements. The game makes you more observant about the designed world around you.

Play today's Brandle →